Modern Media Marketing
As a full-service entertainment agency, VPE continues to create and offer a wide array of services and solutions across all digital platforms. With a focus on talent integration, VPE is able to organically connect celebrity talent to top consumer brands and products. By ideating and executing multi-platform digital marketing campaigns and social media strategies, VPE has successfully launched and promoted an assortment of new products and events.
CONTEST CURATION & CASTING
VPE can develop and execute innovative nationwide contests and talent searches. By utilizing proprietary web-ware, VPE can seamlessly and efficiently vet through thousands of submissions and rank top finalists. Furthermore, VPE is able to track information from submissions, including age, occupation, income, location, etc, which can later be used for high concept marketing initiatives.
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TASTEMAKER BOOKING & SEEDING
In addition to working with an eclectic mix of celebrities and personalities, VPE works with local talent and tastemakers to seed and promote new products. By connecting with influencers in key markets, VPE can put your products directly in the hands of top consumers.
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OTHER CASE STUDIES & SERVICES
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VPE partnered with JWT and Macy’s to locate aspiring business owners and entrepreneurs within the food, fashion and home industries to enter Macy’s Million Dollar Makeover Contest. Casting was conducted in top markets throughout the US, including Atlanta, Nashville, New York and San Francisco, as well as extensive digital outreach that targeted top blogs within each category. VPE vetted through each applicant to determine top finalists within each category. Finalists will go on to appear in a one hour special on TLC where they will be mentored by top experts within their field of interest, with one contestant ultimately winning the final prize: One Million Dollars!
VPE partnered with JWT and Macy’s to locate aspiring business owners and entrepreneurs within the food, fashion and home industries to enter Macy’s Million Dollar Makeover Contest. Casting was conducted in top markets throughout the US, including Atlanta, Nashville, New York and San Francisco, as well as extensive digital outreach that targeted top blogs within each category. VPE vetted through each applicant to determine top finalists within each category. Finalists will go on to appear in a one hour special on TLC where they will be mentored by top experts within their field of interest, with one contestant ultimately winning the final prize: One Million Dollars!
VPE partnered with JWT and Macy’s to locate aspiring business owners and entrepreneurs within the food, fashion and home industries to enter Macy’s Million Dollar Makeover Contest. Casting was conducted in top markets throughout the US, including Atlanta, Nashville, New York and San Francisco, as well as extensive digital outreach that targeted top blogs within each category. VPE vetted through each applicant to determine top finalists within each category. Finalists will go on to appear in a one hour special on TLC where they will be mentored by top experts within their field of interest, with one contestant ultimately winning the final prize: One Million Dollars!
VPE partnered with JWT and Macy’s to locate aspiring business owners and entrepreneurs within the food, fashion and home industries to enter Macy’s Million Dollar Makeover Contest. Casting was conducted in top markets throughout the US, including Atlanta, Nashville, New York and San Francisco, as well as extensive digital outreach that targeted top blogs within each category. VPE vetted through each applicant to determine top finalists within each category. Finalists will go on to appear in a one hour special on TLC where they will be mentored by top experts within their field of interest, with one contestant ultimately winning the final prize: One Million Dollars!